From Coach to 7-Figure CEO: The Gaby Abrams Story

The Challenge

When Gaby first approached us, she was already a successful business coach with a clear vision for her future. Despite her expertise and proven methodology, her brand photos weren’t reflecting her true value or attracting premium clients. Her visual presence lacked the sophistication needed to command higher rates, and her existing photos weren’t conveying the premium positioning she needed to reach her goals.

The Solution

Through our strategic photo direction process, we focused on transforming Gaby’s visual presence through three carefully planned brand photoshoots. Starting with a deep dive into color psychology, we created a strategic visual direction that would position her as the premium choice in her market. This foundation informed every decision, from wardrobe styling to location selection to prop direction.

We carefully crafted each photoshoot to tell a different aspect of her brand story while maintaining consistent sophistication. The shoots were strategically planned to create a library of images that would support her premium positioning across all platforms—from social media to speaking opportunities to press features.

The Transformation

The impact of Gaby’s visual transformation was both immediate and lasting. Within two years of implementing her new brand photos, she scaled her coaching business to seven figures.

“These photos completely transformed how my audience sees me. Potential clients now come to me already seeing me as the premium choice in my market.”

But the transformation went beyond revenue—Gaby’s new visual presence gave her the confidence to command premium rates and attract clients who truly valued her expertise.

“The strategic approach to my brand photos elevated everything about my business. I’m attracting better clients, commanding higher rates, and feeling completely aligned with my premium positioning.”

Her brand photos became powerful marketing assets, helping her stand out in a crowded market. The strategic styling and sophisticated visual storytelling worked together to position her as the obvious choice in her market, making premium pricing feel natural and justified.

Client Testimonial

“Working with Jordan transformed not just my visual presence, but my entire business trajectory. The strategic approach to photo direction and styling helped me attract better clients and command premium rates. This investment paid for itself many times over.”

Gaby Abrams, Business Coach

Ready for Your Transformation?

If you’re ready to elevate your visual presence and attract premium clients who value your expertise, let’s talk about your brand photoshoot. Whether you’re scaling your coaching business or establishing your premium position, we’ll create strategic photos that support your vision.